Post Show Report Obuv. Mir Kozhi 2019. Spring
The 51st edition of the International Exhibition for Shoes and Leather Products
Obuv. Mir Kozhi is the main spring event in the Russian footwear market covering the latest trends in the global shoe fashion for autumn/winter 2019/2020.
Dates: 19–22 March 2019
Venue: Expocentre Fairgrounds, Moscow, Russia
Organised by Expocentre AO and BolognaFierå (Italy)
Supported by the Italian Footwear Manufacturers' Association (Assocalzaturifici), the Italian Ministry of Economic Development
Exhibition area: 4,000 sq m
Exhibitors: 172 companies
Countries: 13 (Austria, Belarus, Croatia, France, Germany, Italy, the Netherlands, Portugal, Russia, San Marino, Spain, Switzerland, Turkey)
National pavilion: Italy featuring Dino Bigioni, Marino Fabiani, Baldinini, Fabi, Giovanni Fabiani, Loriblu, Accademia, Gironacci, Marino Orlandi, and other companies
Visitors: 6,300 representatives of retail chains, stores, wholesalers and trade houses
Types of products on display: ladies', men's, and children's shoes, sports and casual shoes, leather goods and accessories
The traditional Salon of Bags, Leather Products and Accessories offered products of such brands as Cromia, Valentino Orlandi, Ripani, Arcadia, etc.
The Trends in Leather Products Presentation Area enabled visitors to estimate the best models of bags and leather accessories. New products were showcased by 17 exhibitors: Accent Gloves, Angi Venezia Showroom, Arcadia, Braccialini, Carlo Salvatelli, Doppler, Ghibli, Gilda Tonelli, Giudi, Jane's Story, Piumelli, Ripani, Roberta Firenze, Sara Burglar, Stampa brio-Marta Ponti, Valentino Orlandi, Ynot Milano.
The Expocentre for Counterfeit-Free Exhibitions project operates online on www.obuv-expo.ru/en/participants/counterfeit/.
Key Supporting Events
Footwear labelling: the latest news
7 ways to use visual merchandising to make your store a magnet for customers
100 social media promotion tools
Personalisation of products in a store – a new global trend. How to tie a customer to your product and store
Current trends in shoe and accessories fashion: shapes, materials and trimmings
The Shoes Design Festival of Young Designers 2019 was organised by the Kosygin Moscow State University of Design and Technology and Expocentre AO.
1 place: Alina Karamazova, Eriophora's web; Maria Sapunova, Steam engine;
2 place: Yevgenia Fedoseyeva, RED MOON; Kristina Makhova, Sankt-Peterburg; Ilyana Ivanova, Nomads;
3 place: Daria Miklyaeva and Anna Kuzmina, Murano; Maria Burova, Party like a Russian; Polina Zaitseva, Funky But Chic.
The next autumn edition of Obuv. Mir Kozhi 2019 is to run on 21-24 October 2019 at Expocentre Fairgrounds.
Press Service, Expocentre AO